One of the biggest online viral success stories of 2022 (so far) has been the rise of the word game WORDLE. A simple yet novel game of guessing a five-letter word, WORDLE started gaining traction in October last year. By January this year, it had more than 10 million users – the kind of popularity that is unheard of in the humble world of online word games. Today, WORDLE has an even wider global reach (see map below on how quickly the game spread globally). Thousands of online articles are written every day on how to crack the word of the day. People really seem to like the game which explains why it was recently bought by The New York Times for an undisclosed, low-seven figure amount. I stumbled upon the game a few months ago, intrigued by several friends on Facebook who were sharing their daily Wordle scores and comparing notes on how tricky (or easy) each day’s word had been. I played it a few times and realized how enjoyable the game is. You start by typing in a five-letter word